The client
Camerata of London is a chamber orchestra and a collection of flexible ensembles which specialise in music of the baroque, classical and modern eras and in choral society work.
The brief
The client required a site that would give prospective choral society clients sufficient information about the orchestra to enable them to make bookings, or to enquire further about the services Camerata of London offers. The site needed to be attractive to potential sponsors and also offer friends of the orchestra the opportunity to sign up for a mailing list. Search Engine Optimisation was a key requirement of the project.
The solution
The site was created in HTML 4.0 and all content was written, edited and optimised by cbrody.com. The site was submitted to the major search engines and to the DMOZ open directory project, which has resulted in good rankings on the chosen keywords. A mailing list was set up using ezMLM.
